Supermarktketen SAINSBURY’s creëert de komende 2 jaar 10.000 extra banen. Het gaat dus goed met deze supermarkt én Investor in People.
Het persbericht van vandaag meldt verder nog:
“Sainsbury’s had emerged as a surprise winner in the recession as it tempted shoppers away from Tesco and more expensive grocers, led by successful advertising campaigns such as Feed your Family for a Fiver. But it will be tough to maintain the sharp rises in sales over the past year as food prices ease back and the expected economic recovery arrives.
Chief executive Justin King said: “As we enter the second half, we expect the economic environment to remain challenging and market growth to slow due to reduced food price inflation.”
He added: “We remain confident that our universal customer appeal means we are well positioned to perform in this environment.”
& Zoals King eerder verklaarde: dat customers appeal komt voort uit de wijze waarop de medewerkers van SAINSBURY’s de klanten benaderen. Een basis die gelegd is door het IiP-Model.
Want waarom koos SAINSBURY’s CEO Justin King ook alweer voor het IiP-Model? He Chose Motivation. 
Tags: crisis-2009, investeren-in-mensen, Investor-in-People, trendsetten
